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YIAGA Africa Partners Media to Promote Young Politicians

YIAGA Africa says  it is partnering with the media to launch a  programme aimed at providing strategic support and enhancing the chances of young contestants in the forthcoming general elections.
The executive director YIAGA AFRICA, Mr Samson Itodo, made this disclosure in a statement today in Abuja.

Itodo noted that most young contestants in the forthcoming elections had limited access to the media or enjoy low media coverage.

According to him, the constraint is further worsened by the high costs of engaging the media for assistance during electioneering.

“The TV show is designed to address this challenge by providing a unique opportunity for youth candidates to showcase their competence, capacity and commitment to excellent leadership.

“Every week, youth candidates running for legislative and executive positions will be featured to engage voters on their manifestos and agenda.

“The show tagged,`Ready to Run’ will be aired on Channels Television every Sunday between 6:15 p.m.  and 7:00 p.m. The show starts airing on Sunday, Jan. 6,”.

Itodo said that an upsurge in public demand for qualitative and accountable public leadership was expected through the show.

He explained that there would also be an interaction with the public engagement segment with youth candidates through tweets, Facebook posts and SMS.

Itado said that to complement existing capacity building initiatives for youth candidates, the Ready to Run TV show would feature an exciting political organising laboratory.

This effort, he said, was meant to equip candidates with skills and tactics for running effective campaigns.

Itodo said that in line with the objective of increasing the turnout of voters in the forthcoming elections, the Get Out The Vote segment would be featured in the show.

He said that it would feature informative, credible and up-to-date voter education messages produced by the Independent National Electoral Commission (INEC) and civil society groups.

According to him, the Ready To Run TV show is a joint partnership among YIAGA AFRICA, Not Too Young To Run movement, Channels Television, Premium Times with the European Union’s  (EU) support. (NAN)

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