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Popular American Streamer, IShowSpeed Hits 50m Subscribers in Nigeria

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Popular American YouTuber and Twitch streamer, IShowSpeed, has reached a major milestone, hitting 50 million subscribers while visiting Nigeria as part of his ongoing African tour.

The 21-year-old content creator arrived in Lagos on Wednesday, exploring the city widely regarded as Nigeria’s cultural and economic hub.

His visit coincided with his birthday celebrations, making the subscriber milestone even more significant.

IShowSpeed’s Africa tour began on December 29 and has taken him through about 15 countries across the continent, attracting large crowds at nearly every destination. His growing global influence was recently recognised by Rolling Stone magazine, which named him the Most Influential Creator of 2025, while Forbes estimates his net worth at $20 million.

The streamer, according to Channels TV report, kicked off his Lagos tour at the busy Balogun Market on Lagos Island, where excited onlookers surrounded him, some asking for money. Visibly overwhelmed by the scene, he remarked, “What are they saying? It’s like they’re speaking English, but a different kind of English,” before leaving the market under heavy security.

At Freedom Park, a historic site that once served as a colonial-era prison, IShowSpeed sampled Nigerian jollof rice for the first time, reacting to its spicy taste. He later visited the renowned Nike Art Gallery, a popular destination for international celebrities and top political figures visiting Lagos.

Reflecting on the significance of his tour, Stephen Oluwafisayomi, a 24-year-old YouTuber popularly known as Stevosky, said at Freedom Park, “IShowSpeed is showcasing the culture, relationships, cultural differences and food.”

“He wants Americans to see Africa as a place they can also come to,” he added.

At about 6:00 pm (1700 GMT), IShowSpeed pulled over his security convoy by the roadside to watch his YouTube channel cross the 50-million-subscriber mark live. In celebration, he marked the moment by pushing his face into a birthday cake.

Sharing his perspective on the tour, Karim Jari, an 18-year-old high school student at the Nike Art Gallery, said, “He may have shown some negative aspects of these countries, but that should be able to motivate people to help, contribute and try to improve them, whether by creating businesses, raising funds or by any other means at their disposal.”

Born in Cincinnati as Darren Jason Watkins Jr., IShowSpeed began his online journey about a decade ago, initially posting video game content before expanding into lifestyle and travel videos that boosted his international following.

His African tour has featured several headline-grabbing moments, including racing against a cheetah in South Africa, playing football with 100 children in Angola, visiting Kenya’s Maasai community, attending the AFCON final in Morocco, and celebrating Senegal’s Africa Cup of Nations victory in Dakar a day before his Lagos stop.

With his Nigerian visit now added to the list, IShowSpeed’s African tour continues to highlight culture, entertainment and cross-continental engagement for his millions of followers worldwide.

Entertainment/Arts/Culture

How God Changed My Story after 16 Years in Music, Says Spyro

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Afrobeats singer Spyro has revealed that 16 years of perseverance and struggle in the music industry finally paid off three years ago, attributing his success to divine intervention.

In a social media post, Spyro shared his testimony, recalling a period of profound struggle and disappointment that preceded his breakthrough.

He explained that it was at this critical juncture that his fortunes changed.

Following his past struggles, the singer now encourages others facing similar challenges, urging them to hold on to their dreams and never give up.

He attributes his turnaround to God, who transformed his life and propelled him to success three years ago.

Spyro wrote, “If someone had told me 3 years ago that I would become this fly, I would have argued it, and now I look at my life, and all I can say to someone reading this is please don’t give up…

“I have been in the industry hustling for 16 years, and I was at my lowest when JESUS changed it all, and that same JESUS is still in the business of changing lives, JUST BELIEVE.”

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Asake Reaffirms Loyalty to Olamide, Downplays Split Rumours

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Afrobeats star Asake has reiterated his unwavering loyalty to his former label boss and mentor, Olamide, amid speculation of a fallout between the two artists.

Despite removing YBNL from his Instagram bio and unfollowing Olamide in December 2024, Asake in a recent interview with YouTuber Korty EO, emphasised that his perception of the rapper remains unchanged, stating, “Till the world ends, Baddo will always be Baddo.

The way I saw Baddo yesterday is the same way I see him today, and that will be the same way I will see him tomorrow, even if I become the president of America or Zimbabwe.
Baddo will always be Baddo”.

This development followed reports that Asake’s contract with YBNL may have expired, with the singer opting for independence rather than renewing the deal.

While neither Asake nor Olamide has publicly addressed the situation, industry insiders believe the split was amicable.

Asake has consistently credited Olamide for changing his life, and his latest comments reaffirm their enduring professional and personal bond.

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Entertainment/Arts/Culture

Chef Drives Push to Rebrand Nigerian Cuisine Globally

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Nigerian chef Gbolabo Adebakin, known as Chef Gibbs, has urged deliberate global rebranding of Nigerian cuisine to challenge misconceptions and present local dishes as nutritious, diverse, and competitive.

Adebakin said during an interview yesterday in Lagos that stronger culinary education and cultural storytelling was needed to project Nigerian dishes to the world.

He described food as a powerful cultural export and a critical tool for tourism development, noting its universal role in human interaction.

“Food is the oldest form of tourism. From the beginning of time, food has been served with every single moment, every party, every meeting, every celebration,” he said.

The chef, however, said Nigerian cuisine, though gaining international attention, remained widely misunderstood due to poor representation and lack of proper guidance on how it should be prepared and consumed.

Adebakin, convener of the Nigeria Food Summit, said that beyond showcasing meals, the rebranding initiative should focus on correcting widespread misconceptions about Nigerian cuisine, often described as too fatty, heavy, or dense.

According to him, the process of rebranding also involves teaching proper ways to eat and pair local dishes, a gap increasingly evident in viral social media trends.

“If you go on social media today, you see a lot of TikTok trends, and some of those challenges are actually not properly done because a lot of people do not know about Nigerian food.

“So, it’s our responsibility as culinary practitioners to educate people on how exactly to eat the food, how to pair the food, how to serve the food,” he said.

He noted that initiatives, already gaining traction through inbound tours and social media, were aimed at rebranding efforts.

“We’re letting people know that our food is very communal, very nutritious, very rich,” he said.

Citing an ongoing initiative by the Special Adviser to the Lagos State Governor on Tourism, Arts and Culture, Idris Aregbe, in which he has participated for about six years, he noted that giving tourists’ immersive experiences had been highly impactful.

Adebakin added that immersive experiences such as allowing foreign guests to participate in traditional cooking techniques like pounding yam helped to deepen their appreciation for the culture and effort behind Nigerian meals.

He said such moments highlighted the skill and intentionality involved in local food preparation.

He added that the activity had consistently drawn positive reactions from international participants, many of whom expressed surprise at the diversity and presentation of Nigerian dishes.

Recounting a previous engagement, he said: “They told us that they never knew that Nigerian food could be done this way or could taste this way or that they could experience Nigerian food this way.”

Adebakin said such feedback underscored the growing role of culinary diplomacy in shaping Nigeria’s global image.

He urged stakeholders to continue to leverage food as both a cultural bridge and an economic asset.

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