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World Tourism Day: Minister tasks stakeholders on promotion of tourism products

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The Minister of Tourism, Ms Lola Ade-John, has urged relevant stakeholders to

develop, maintain and promote the nation’s tourism products, saying the products require national and global publicity.

Ade- John gave the advice on Wednesday in Abuja at the commemoration of the 2023 World Tourism Day with the theme ” Tourism and Green Investment”

The minister, who was represented by Alhaji Nura Kangiwa, the Director-General of National  Institute for Hospitality and Tourism ( NIHOURTOUR), said “we must develop, promote and  maintain tourism products” .

She added that taking tourism to the community level and showcasing the hidden germ of the villages in all regions advocating, teaching and preaching about it was key.

“The preaching, according to tourism, is the true essence of creating sustainable tourism in Nigeria.

“Achieving the vision of the green tourism requires a collaboration among local, state, Federal, international community,  private sector investment and development partners.

” It is imperative for us to come together to pull our resources,  share knowledge and innovate for a sustainable future.

” Our commitment to bring investment tourism means promoting  a sustainable practices at every level and we must ensure that the beauty we showcase today remains for future generations to enjoy,” she said.

According to the minister, protecting the nation’s natural  heritage and cultural diversity is not just a responsibility but an investment to the nation’s future.

She added that through responsible waste management, energy efficiency and eco friendly infrastructural development, the nation’s wildlife would be conserved.

The minister also called for the digitisation of tourism sector, adding that its digitisation would improve data collection,  analysis and enhance accessibility.

She added that it would also generate a competitive advantage, augment sustainable initiatives and also improve cost efficiency.

According to her, this will in turn improve a customer experience, support and collaboration of all stakeholder

” We will ensure that we continuously preach the preaching according to tourism so that we are all in alignment on how to make this journey fruitful.

” The creation of the tourism sector by Mr President,  Bola Ahmed Tinubu , the first in Nigeria history is evident that government has taken unprecedented series of actions to enhance the performance and actions of the sector.

” This is a call to action to invest in Nigeria tourism sector by ensuring that our natural and cultural treasures remain vibrant and accessible to all.

” The future of Nigeria tourism is rich and together we will unlock its full potential,” she said.

In his remarks, the Minister of Federal Capital Territory,  Mr Nyesome Wike said that it was imperative to cultivate and create awareness about tourism.

According to him, tourism has the potentials to create jobs, urging tourism stakeholders to come on board to develop the sector.

He also called for active private sector participation to harness full potentials in the sector.

Also, Mr Folorunsho Coker, the Director-General, Nigeria Tourism Development Authority (NTDA) said that the United Nations World Tourism Organisation ( UNTWO). Secretary-General noted that tourism was a pillar of global economies

Coker, who was represented by the Director, Legal, NTDA, Mrs Funebi Otu-Umondak, said that the Secretary-General also added that tourism had enormous power and required huge investment.

According to him, there is need to make it easier for investors in tourism sector.

The Minister of State for Environment,  Dr Ishaq  Salako, represented by Mr Ibrahim Goni , the Conservator-General,  National Park Service said that tourism contributed 7.8 per cent of global Gross Domestic product in 2022.

According to him, tourism fosters unity, creates jobs among others. It is one of the key investments .

The minister,  therefore,  lauded President Bola Tinubu for creating the Ministry of Tourism for tourism practitioners and other relevant stakeholders to develop the sector. 

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Tourism Will Create 80m New Jobs in Coming Decade – CBAAC

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 The Centre for Black and African Arts and Civilization (CBAAC) has projected that Africa’s tourism sector will create over 80 million new jobs in the next ten years.

The Director-General of CBAAC, Mrs Aisha Augie, gave the projection during a two-day international conference organised by the centre on Tuesday in Lagos.

The event is in collaboration with the Faculty of Arts, University of Lagos, and the Institute of African and Diaspora Studies (IADS).

The theme of the event is ‘Cultural Tourism, Creative Economy and Sustainable Development in Africa’.

Augie, while describing tourism as a pillar for economic revival, said the industry was central to the transformation of the continent.

Citing the World Travel and Tourism Council, Augie said: “Tourism contributed $168 billion to Africa’s GDP in 2024 and poised to create over 80 million new jobs in the coming decade.

“They are not just statistics, they represent livelihoods, opportunities and hope for the millions of Africans.”

Highlighting festivals including the Ojude Oba, Osun-Osogbo, Calabar Carnival and durbars, Augie said tourism was more than a journey but an experience of culture.

She noted that tourists were not just visitors but participants, consumers and investors.

Emphasising the potential, she said current projections showed that tourism revenue would reach $25.1 billion in 2025.

“Every visitor who attends a local festival, buys a hand-packed event ticket or watches a traditional performance, is directly investing in Africa’s creative product.

“This connection between tourism and creativity forms a system that powers communities, supports artisans and tells our stories of the global stage.

“Across the continent, our creative industries, film, music, fashion, visual arts, storytelling, design, are thriving.

“They are currently generating over $4.2 billion dollars annually, and have the potential to create up to $20 billion annually,” she said.

Augie said there was a need for the creative sector to be positioned to benefit equitably from this growth.

She, however, said that in spite of the growth, sustainability was low.

She added that growth without sustainability was not progress but a short-lived impulse.

The director-general urged participants at the event to commit actions that uplift Africa’s traditions, honor heritage, empower youths and protect the planet. (NAN) 

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Hotel Employs 30 To Reduce Unemployment

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Procare Hotel and Suite, in Noforija, Epe Division, has employed no fewer than 30 new staff to tackle unemployment challenges amidst economic crisis.

Mr Segun Osifeko, Managing Director of the hotel, disclosed this in an interview in Eredo-Epe on Friday.

He said that this development had become necessary to support the government employment initiative for the citizens.

“This bold initiative underscores the hotel’s commitment to empowering local communities by creating meaningful job opportunities,” he said.

He said that the recruited staff were professionals in hospitality management, culinary arts, housekeepers, bakers, bar manager, front desk operations, and facility maintenance.

According to him, the recruitment drive was not only designed to strengthen service delivery but also to contribute to the socio-economic development of the host community.

He said that most of the new staff were indigenes of Epe Division and businesses must rise to the occasion in providing sustainable solutions to societal challenges.

“We recognise that unemployment remains one of the biggest issues in our society today.

“By expanding our workforce, we are not only enhancing our services but also providing livelihoods and restoring dignity to hardworking individuals,” he added.

He said that this effort aligns with broader national objectives to stimulate economic growth through the private sector.

Osifeko urged hospitality and tourism owners to emulate this kind of gesture to drive inclusive economic development.

He reaffirmed his commitment to sustaining this employment strategy and hinted at further expansion plans that could create even more job openings in the near future. (NAN)

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Bauchi Govt Earmarks N4.7bn for Yankari, Tourism Development

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The Bauchi state government says it has earmarked N4.7 billion to reinvigorate Yankari Game Reserve and Sumu Wildlife Park, to encourage sustainable tourism development.

The government has allocated the fund in its 2025 budget, to fasttrack infrastructure development in the parks and other tourism sites in the state.

Mr Abdullahi Hassan, Commissioner for Tourism and Culture, said this in an interview with on Tuesday in Bauchi 

He said the government was making huge investments to upgrade key tourism facilities, showcasing the state’s rich cultural heritage for pleasure seekers and researchers.

Hassan said that N2.7 billion has been set aside for the rehabilitation and upgrade of the Yankari Game Reserve and Resort.

He said the project included installation of solar power systems to ensure uninterrupted power supply while modern park facilities would be provided at the cost of  N1 billion.

The commissioner said the government would expend N1 billion on the upgrade of the Sumu Wildlife Park to attract tourists and boost the state revenue base.

Hassan said that a 13.3 kilometre Kafin Madaki – Sumu  Road, an administration block and earth dams would be constructed to support  park operations and provide clean water for animals and human consumption. 

“Sumu Park, known for its friendly giraffes, zebras and other non-threatening wildlife will see enhancement aimed at preserving its unique features.

“Plans are underway to introduce new species to the park, further enriching the visitor experience,” he said.

Also, Nasiru Yusuf, the General Manager, Bauchi State Tourism Board, reiterated the state government commitment to revitalise the wildlife reserves through an ambitious project tagged: “Wildlife Rejuvenation Programme.”

The programme, he said, is designed to herald habitat restoration and restock endangered species as well as strengthen conservation laws. 

“We are focusing on rebuilding the wildlife populations, especially in the Yankari Game Reserve, which has long been a symbol of pride to Bauchi and Nigeria at large.

“Wildlife conservation is not just a government responsibility rather a shared duty for future generations,” he said. 

According to Yusuf, the state government is partnering with international bodies, including the Czech Republic,  and signed  several Memorandums of Understandings (MoUs), to enhance development of key tourism sites.

Similarly, Steven Gassol, a former Head of Forestry Department, said the Bauchi state government was collaborating with the Wildlife Conservation Society (WCS), to innoculate over 12,000 cattle in agro pastoral communities surrounding the Yankari Game Reserve. 

According to Cassole, the current state of wildlife in several protected areas across the country remains precarious, largely due to poaching, habitat loss and climate-related pressures. 

He, however, said the federal and state governments have initiated a series of interventions  to counter the threats.

He said the interventions included the expansion of protected reserves, stricter enforcement of anti poaching laws, and community-based conservation programmes aimed at empowering local communities to take active roles in preserving biodiversity. 

This, he said, was being  complemented by awareness creation activities  to educate the people about the ecological and economic value of wildlife.

Cassole further lauded the synergy between regional bodies towards addressing cross border wildlife trafficking, which has been a major concern of the transnational conservation corridors.

“This collective action represents a promising shift towards sustainable conservation, continued synergy between the stakeholders will ensure long term success

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