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Indomie Clears Air on Price Reduction in Spite Inflation
The recent drop in the cost of indomie noodles is due to noticeable improvement in the country’s economy in recent times and not linked to reduced patronage, the producer of Indomie Instant Noodles, Dufil Prima Foods Ltd., has said.
Mr Temitope Ashiwaju, the company’s Group Corporate Communications and Event Manager, made the clarification in an interview with newsmen on Saturday in Lagos.
Ashiwaju said that the clarification became imperative to correct the wrong narrative about the reason for price adjustment for the product recently.
He said that the company was also affected by the economic realities, hence the reason for increase in prices of indomie noodles in the past.
“For a listening company such as ours, we felt at some point in time, against our operational cost to adjust when things started to improve.
“We had a price reduction, which is not one of those characters that is usually found with some other companies.
“Nigerians are quick to adjust prices when it is going up and favour them, but when prices go down, they are slow to do that. This is not our character at Indomie,” he said
According to him, many firms do not have such habits of changing prices in record time when it goes down.
He added: “We are not here to rip people’s out. Of course, if you starve people and make the products out of reach, it will also affect us.
“Our goal is to make the products affordable for Nigerians and at the best quality you can find around. Reduction in prices came when the operational cost started to go down.
“We don’t have a choice than to adjust to realities of times and other indices as they improve because serving people are at the centre of our core value.
“The moment we realised that things started to stabilise, we all hope and pray the economy gets better, as a responsible company, we felt it was time to do a further price reduction.”
According to him, some other companies would rather just either reduce qualities and start cutting corners when operational cost was up.
He said that instead of doing that Indomie opted for price jump to be in tune with what the reality is and that was what necessitated price increment in the first place.
He reiterated: “It was not about patronage at all. People must eat and this is uppermost in our heart as responsible company. It has nothing to do with low patronage at all
“We have been in the country for over two decades and have have factories and installations all scattered around the country.
“Over the years, we are all aware of the exchange rate dollars to the Naira and most of these are components of determining prices. Machines and mechanical operators are things that are not produced locally.
“All businesses are set up to make profits, however, for us, in trying to make best quality products at affordable prices for Nigeria.
“We have kept that perspective in the last 20 years which made us to have a brand that is known to people and competing with almost all food brands to rice.
“Apart from maybe rice, the only thing people talk about is indomie and noodles,” he said.
The price of Indomie noodles skyrocketed within a short period and the demand reportedly reduced following price increase.
In a market survey conducted recently shows that a carton of Indomie standard pack which is the smallest size, was being sold for between N10,500 and N11,500.
However, a carton of that same size is presently sold for between N7,400 and N8,000.
Also, a carton of the Super Pack was sold for between N17,800 and N18,700, and a cartoon of Hungry Man size was sold for between N16,800 and N17,500.
Presently, a carton of the Super Pack is sold for between N12,000 and N13,000, while a carton of the Hungry Man size is sold for between N11,500 and N12,500. (NAN)
NAPTIP condemns obscene pictures of minor shared by father on social media
Pictures
By Deborah Akpede
Lagos, May 12, 2024 (NAN) The National Agency for the Prohibition of Trafficking in Persons (NAPTIP), has condemned the obscene pictures of a four-year girl, shared by an Edo-based father on social media.
The father, who posted different obsene pictures of his daughter wrote: ” “My daughter will grow to love the lifestyle.
”Many social media users had called on NAPTIP and the police, seeking the arrest of the man.
NAPTIP, while reacting to the photos on Sunday on its official X handle @naptipnigeria, said it was a crime to post child sexual material.
“Thank you all for bringing this obscenity to our attention. This is Child Sexual Abuse Material (CSAM) which is a crime.
“Relevant authorities have been alerted.
“We are working on contacting Meta to bring down the accounts while we track the offenders,” it stated.
The agency urged the public to desist from further sharing the unsanitised pictures of the child.
“You are adding to the problem by aiding the distribution of CSAM which is also a crime, ” it stated.
The Force Public Relations Officer (FPRO) ACP Muyiwa Adejobi, who also responded to the post on his verified X handle @princemoye1, said the matter had been reported to the Edo Police command for investigation and necessary action.
“The command will take it up and counsel the parents rather than prosecute them, ” he said.
According to him, it is an act of indecency and exposing the young child to moral dangers.
“This kind of a thing will expose the girl to the rots in our system and moral dangers.
“Many of us don’t know the implications of what we do. We will educate them, and many alike, ” he said. (NAN)
The Labour Party (LP) in Edo on Saturday, announced its campaign council for the upcoming governorship election scheduled for Sept. 21.
The council, led by Rev. Sam Omede as Director-General and Dr Ehikioya Agboga as Deputy, will be inaugurated on May 13.
Other members of the council are Sen.
Ned Imasuen (Edo South) Reps Esosa Iyawe and Murphy Osaro Omoruyi (Oredo and Egor/Ikpoba Okha) federal constituencies respectively.Mr Kelly Ogbaloi, State Chairman of the party unveiled the members of the campaign council while addressing journalists at the party’s secretariat in Benin.
This was after a stakeholders’ meeting of the State Working Committee with senatorial, local government leaders and executives across the 18 local government areas of the state.
Ogbaloi said: ” in preparation for the upcoming election, we have meticulously selected individuals of impeccable character to lead the State Campaign Council and local government campaign committees
He also appealed to members to leverage the forthcoming new voters’ registration exercise to expand the voter’s base as well as ensure broader participation in the electoral process.
“A robust membership drive shall be launched to attract new members and reconcile with disenchanted individuals who have legitimate grievances,” he added.
The LP chairman said that Ken Omusi the party’s youth leader had been suspended from the party for anti-party activities, announcing Dan Ero from Oredo local government as his replacement
He added that the suspension on some members, excluding Ken Omusi, had been lifted.
According to him, a reconciliation committee will be set up to ensure peace among aggrieved party members ahead of the election. (NAN)
Kenneth Anetor, Executive Director of A New Thing International Foundation, has been honored with the prestigious Nigerian Emerging Leaders Award. His nearly decade-long journey in the non-profit sector had been marked by notable achievements and a passion for making a positive impact.
Kenneth’s extensive experience as a certified Trainer of the United Nations Office on Drugs and Crime, and as a holder of a certificate in Understanding Addiction from Harvard Medical School, had contributed to his well-respected status in the field.
He also recently completed a Diploma in Trans-Mental Health at El-Rohin University London.In his leadership roles, Kenneth served as the Ambassador for the Senate Committee on Drugs and Narcotics and for the Federal House of Representatives Committee on Narcotic Drugs. In addition, he had been elected as the National Treasurer of the National Almond Producers, Processors, and Marketers Association of Nigeria (NAPPMAN), with a four-year tenure.
Kenneth’s collaborations with various organizations, including the Office of the First Lady of Nigeria, the National Drug Law Enforcement Agency, and the Nigerian Youth Parliament, demonstrated his commitment to reducing drug demand and fostering community development across Nigeria. His passion for health, education, gender rights, and youth development had been evident in all his efforts.
The award ceremony, held at the Oriental Hotel in Lekki, Lagos, had recognized the remarkable contributions of emerging leaders like Kenneth Anetor. This event celebrated those who had shaped the future of Nigeria, and Kenneth’s recognition had underscored his role in this movement toward positive change.
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